Conversion Funnels & Lead Qualification

Landing pages and quizzes engineered to convert insurance traffic.

Signal is the pre-quote conversion layer for your agency. Drop-in landing pages, multi-step assessments, and intake quizzes that qualify, segment, and enrich every lead before it hits your quoting tools.

quoteplicity.com / signal

Conversion-tuned landing pages, ready out of the box

Signal ships a library of insurance-specific landing pages designed and tested against real production traffic. Frame the offer around purpose, policy type, or a guided assessment, then let prospects self-select into the path that fits them.

  • Templates for purpose-led, product-led, and assessment-led traffic
  • Built-in trust elements: ratings, licensing, founder messaging
  • White-labeled to your brand — logo, colors, typography, custom domain
Purpose-led Signal landing page asking the prospect to choose their reason for shopping life insurance.

Assessment-style funnels for high-intent prospects

When the prospect needs guidance, hand them a structured assessment. Signal walks them through goals, coverage needs, and budget, then routes them to the right product, the right Beacon experience, or directly into a quote. Drop-off shrinks because the next step always feels obvious.

  • Goal-based discovery flows that recommend a coverage path
  • Branching logic that adapts to every prospect's answers
  • Hand-off to Beacon, LiveQuote, or any agentless application URL
Assessment-style Signal landing page guiding a prospect through life insurance goal discovery.

Multi-step quizzes that qualify and enrich every lead

Signal quizzes are not generic form-builder output. Each step is purpose-built for insurance acquisition — coverage goals, health context, beneficiary structure, budget — so the data captured is actually usable downstream. Saved progress, conditional logic, and skip-rules keep completion rates high.

  • Step-by-step intake with progress saving and resume
  • Conditional logic skips redundant questions automatically
  • Captured data flows to Pulse, Nexus, or any CRM via webhook
Signal multi-step quiz asking the prospect to select their goals for life insurance.

Applications & Questionnaires

Carry the prospect from quiz to application without re-asking a single question.

Signal pairs with carrier-specific application intake. The structured data you capture upstream (beneficiaries, occupation, financials, household) flows directly into the application questionnaire. Producers see a complete, carrier-ready submission instead of a half-empty form.

  • Carrier-specific intake screens for top-rated life insurance partners
  • Pre-fills name, address, employment, beneficiaries, and financials from the upstream quiz
  • Section-by-section save points so prospects can resume without losing progress
  • Outputs a structured application packet your producers and carriers can act on immediately

Carrier

Corebridge Financial

Corebridge Financial application questionnaire showing beneficiaries, contact, occupation, and financial sections.

Carrier

Protective Life

Protective Life application questionnaire showing insured personal information and employment sections.

Setup

We make it easy to launch

Step 1

Pick your funnel

Choose from purpose-led, policy-type, or assessment-style landing page templates. Apply your branding, set your offer, and the funnel is live in minutes — no developer required.

Step 2

Wire it into your stack

Hand off captured leads to Beacon for quoting, Pulse for nurturing, or your existing CRM via webhook. Signal plays nicely with GoHighLevel, Salesforce, HubSpot, and any tool that accepts incoming webhooks.

Help

Frequently asked questions

See Signal in action.

Run a real multi-carrier quote in the live demo, or join the waitlist to be the first to know when Signal access opens up.